Chicken Xpress is a truly South African brand with its values firmly grounded in the local community. They have gained a reputation for serving their ‘full-o-flava’ fried chicken in a fun, energetic and convenient setting. Applicants have a choice a three business models defined as the Container Model, Store Model and Drive-Thru Model.
Their customer base typically falls into the LSM 3 to 7 category and incorporates young children, students, commuters, families and business people looking for a convenient, quality and well-priced meal.
Strict criteria are applied in evaluating target store locations and the Chicken Xpress head office team assists prospective franchisees by sourcing and recommending potential sites. All stores are conveniently located in high volume emerging market trading areas, on busy nodal transport interchanges, or in busy shopping centres with national anchor tenants.
On average a Chicken Xpress outlet will employ a team of six staff members, but this may vary depending on the trading hours of the store.